Job Requirements
About the role
· Role / Job Title: Area Head – Gold Loan
· Business: Retail Banking
· Function / Department: Gold Loan
Job Purpose
The role entails scaling up the business and distribution of Gold‑Loan lending for a designated area by delivering banking needs to customers in the most cost‑efficient and technology‑effective manner. The incumbent will collaborate closely with the Retail team – Product, Operations, Retail Liability, IT – to provide a seamless and fulfilling customer experience and ensure IDFC First becomes the primary bank for all banking needs.
Roles & Responsibilities
Key / Primary Responsibilities
· Identify branches and potential locations for Gold‑Loan business based on market surveys, competition mapping (NBFCs & banks) and volume analysis.
· Increase distribution channels by identifying non‑branch avenues for Gold‑Loan sales.
· Achieve a minimum Gold‑Loan productivity of ₹40 lacs per month on new business and ensure 80 % re‑generation on eligible customers.
· Recruit dedicated manpower (Gold‑Loan Officers / Territory Managers) to drive customer acquisition.
· Grow the AUM base for Gold‑Loan solutions while meeting revenue, cost, profitability and portfolio‑quality targets.
· Collaborate with the Business‑Loan Product Head to offer best‑in‑class funding/multifunding solutions and appropriately incentivise key DSTs.
· Ensure timely renewals of Gold‑Loan customers to retain the existing client base.
· Maintain strong relationships with valuers and valuation agencies.
· Train Gold‑Loan officers on fraud prevention and related controls.
· Design a fulfilling customer journey that leads to customer delight and positions IDFC First as the banking partner of choice.
· Ensure successful adoption of internal compliance and regulatory frameworks across the business.
Secondary Responsibilities
· Recommend process changes to improve service efficiency and quality across the assigned area.
· Propose improvements to processes and policies across Retail Banking to drive operational efficiencies and high‑quality customer service.
· Leverage in‑house synergies through collaboration with internal stakeholders.
Managerial & Leadership Responsibilities
· Attract and retain best‑in‑class talent for key roles in the reporting structure.
· Build, motivate and retain the team while maintaining controlled attrition.
Education
Graduate Degree – Any
Post‑Graduate Degree - Any
Experience
· Years of Experience: 5 to 8 years
· Industry: BFSI
Key Success Metrics
· Increased profitability
· Growth in Assets Under Management (AUM)
· Improvement in portfolio quality
· Higher total number of customers
· Increase in customer acquisitions