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Deliver Sales growth at the location and expand the customer base
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- Identify business growth opportunities across the location, build direct/ channel/ new client acquisition strategies and tap growth opportunities to achieve area-wise targets
- Augment the business volumes of SME lending in the location, manage client databases and tap them through Relationship Managers.
- Drive relationships with key clients, faster TAT and cross selling initiatives in order to increase the client base of the locations/area.
- Monitor lead generation & RM sales productivity metrics to drive a high-performance sales culture across the area
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Analyze product positioning and competition across the locations and develop the distribution network
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- Scan the location market and its competitive offerings on a periodic basis; report on emerging trends and business opportunities for the SME segment to the head office
- Engage with channel partners and develop a touch point management system for faster customer connectivity
- Conduct engagement programs and sales trainings to develop channel partners
- Monitor SLAs, sales efficiencies and RoI of channels
- Effectively deploy schemes and prioritize sales of high revenue products and structures
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Drive high levels of customer satisfaction across the location through relationship managers
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- Monitor client servicing metrics, develop relationship marketing programs and motivate RMs and channel partners to display highest levels of client servicing standards
- Encourage the implementation of improved processes and best practices in order to enhance operational productivity
- Engage with key customers on a periodic to build stronger relationships, thereby contributing to faster growth
- Monitor customer issues and complaints and drive necessary action to address the same
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Analyze and communicate information for better risk management and operational effectiveness to the management team
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- Support the risk and review process by supervising the preparation of loan proposals and documentations to ensure controlled operations for the locations
- Liaise with the customers and the Risk team to provide regular information required for monitoring the creditworthiness of the proposals
- Prepare periodic MIS reports for profits, NPAs, new clients & report on a periodic manner to RSMs & ZSMs.
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Team Management & Development
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- Guide and develop RMs to facilitate better customer acquisition, retention and support, and helping them to achieve superior performance standards
- Nominate teams for product, behavioral and negotiation trainings and work for self development initiatives
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