Acquire new customers and generate broking revenues as per targets
|
-
To acquire New Large Trader Clients per month.
-
To ensure best quality customer acquisition by selecting the right surrogates as per the segmentation norms.
-
To participate in the Local Area Program (LAP) for lead generation that the branch manager organizes and play an active role in sourcing trader accounts/leads of third-party products.
-
To collect margin cheques/stocks from clients, as and when required and ensure that they are captured/banked timely.
-
To generate minimum daily trading volumes and profitability for the client & company.
|
Adherence to deal desk process to maintain business hygiene
|
-
To operate the Trading software for BSE, NSE, MCX, NCDEX, (Equity-F&O Segment, Commodity and Currency), handle trading accounts of clients and execute orders as per client request.
-
To ensure documentation formalities like KYC, profiling of new clients with all the necessary details
-
To ensure efficient and prompt management of orders, execution of transactions and reporting of trades in Equities, Equities IPOs and Equities related products.
-
To participate in daily research calls and keep all customers updated with In-house research recommendations only.
-
To caution the clients against positional losses as per research and risk recommendations and minimize losses to customers.
-
To maintain a symbiotic relationship with all the internal stakeholders such as RMS, Surveillance, funds and Ops teams for resolution of all trade and funds related issues.
-
To ensure settlement of daily obligations and advise the clients on their margin’s limits, on mark to market losses, brokerages, margins available etc.
-
To strictly adhere to all risk & surveillance and Deal desk processes.
-
To encourage & facilitate clients to migrate from offline to online trading by providing training and comfort.
-
To encourage clients to download mobile app/browser, transact, access reports and information pertaining to their account on the internet.
|
Activation of new and dormant clients to increase clientele for the business
|
-
To ensure all new clients start trading within 7 days of account opening.
-
To ensure that all efforts are taken to introduce the customer to the online mode of trading by way of demos, and first login hand holding.
-
To ensure end-to end seamless and single point service to the customers, to win and maintain his trust
-
To ensuring specific number of clients (as pre-defined by H.O) are active on daily basis
-
To constantly follow up with inactive / dormant clients, build confidence and get them to trade
|
Cross Sell of ABC Products
|
-
To ensure participation in training and processes for other ABC products offered.
-
To understand the financial needs of customers and generate leads
-
To use other ABC products and services to activate inactive customers
|
Ensure adherence to surveillance and risk processes
|
-
To ensure that all compliance and legal guidelines are adhered to and mitigation strategies followed in case of mishaps
-
To manage the trading terminals and ensure confidentiality and security of the client’s investments
-
To ensure no misdeal or wrong trades is knowingly/ unknowingly executed
-
To ensure that 100% Pre-orders are available as per SEBI mandate
-
To ensure all trades are confirmed by end of day (on voice logger lines) as per the trade confirmation process.
-
To ensure that only orders placed by customer (not their family members/agents) or an authorized person are executed.
-
To ensure periodic acknowledgement of trades/ balances by customer, especially when there are losses incurred in their accounts.
-
To keep a check on customer’s margins while they are trading and advise them.
-
To ensure the debits are collected from clients on time & the company is safely secured against debits arising out of non – payment.
-
To ensure the terminal used by equity Advisor for placing orders is mapped to his name and id.
-
To ensure adherence and awareness of employee code of conduct.
|
Self-Certifications as per exchange and regulators
|
|